Monthly Archives November 2013

Branding and Trademark Disputes: 7 Things to Keep in Mind

Posted by Jason Gladfelter, M.A. on November 21, 2013  /   Posted in Articles

Of the challenges that craft breweries face, the dark cloud of trademark infringement is one of the ugliest for two reasons: a trademark dispute can cost time, money, energy and perhaps the business; and it is reminiscent of corporate industry, which upsets the camaraderie or community aspect of craft brewing.  Yet this cloud persists and
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